Effective date: 20.12.2025.
This Privacy policy applies to the website eadditives.com (including any subdomains).
By using the Services, you acknowledge that you have read, understood, and agree to this Privacy policy.
Eadditives.com (“we”, “us”, “our”) provides educational information about food additives and offers tools that help users understand ingredient labels. We are committed to protecting your privacy and handling all data responsibly.
1. Information We Collect
1.1 Voluntary Information
If you contact us through email or a form, we receive the information you choose to provide. We do not request or require personal data unless you choose to share it.
1.2 Automatically Collected Technical Data
When you visit the website, certain information may be collected automatically, such as:
- Browser and device type
- IP address (for security and hosting)
- Date and time of visit
- Basic usage statistics
This is standard for most websites and used for security and performance.
1.3 Data Entered Into Additive Analysis Tools
If you submit ingredient text or similar content for analysis, it is used only to generate an informational result.
It is not stored long-term, nor linked to you personally.
2. Cookies and Tracking Technologies
Eadditives.com uses cookies only for essential website functions and to support Google Analytics and Google AdSense.
You may see a cookie consent banner depending on your region.
2.1 Google Analytics
We use Google Analytics to understand how visitors use our website and to improve performance. Google Analytics may collect:
- Pages viewed
- Time spent on pages
- Browser/device type
- Approximate geographic region
Google Analytics does not provide information that directly identifies you.
Learn more:
https://policies.google.com/technologies/partner-sites
Opt out:
https://tools.google.com/dlpage/gaoptout
2.2 Google AdSense (Advertising)
We use Google AdSense to display non-personalized or personalized ads (depending on your country and consent settings).
Google may use:
- Cookies
- IP address
- Browser information
- General location (non-precise)
This allows Google to:
- Limit how often you see the same ad
- Prevent invalid activity
- Deliver ads that may be relevant to your interests (if consent is provided)
We do not receive personal information from Google AdSense.
Ad personalization (EU/EEA/UK GDPR regions)
Users in regions governed by GDPR will be shown a consent banner where they may:
- Accept personalized ads
- Accept non-personalized ads
- Decline all advertising cookies except those strictly necessary
How Google uses information
Please review:
https://policies.google.com/technologies/ads
3. What We Do NOT Collect
We do not collect or request:
- Names or personal IDs
- Email addresses (unless you email us)
- Payment or financial information
- Health or medical data
- Precise GPS location
- Advertising identifiers from the mobile app
- Behavioral profiles beyond what Google itself performs for ads (optional & consent-based)
We do not sell personal information.
4. How We Use Information
We use limited information to:
- Provide ingredient and additive information
- Maintain website functionality
- Improve content and performance
- Display Google AdSense advertising
- Ensure security and prevent abuse
- Respond to user inquiries
5. Data Sharing
We do not sell data.
However, some data may be processed by the following strictly necessary service providers:
• Google Analytics
Usage statistics (non-identifying)
• Google AdSense
Advertising delivery, measurement, fraud prevention
• Website hosting & security providers
IP address and standard logs for security and reliability
• Ingredient analysis tools
Ingredient text is processed temporarily for generating results (not stored long-term)
None of this data is used to identify individuals.
6. Data Retention
- Ingredient submissions are not stored long-term
- Server logs are kept only for security and diagnostics
- Email messages are retained as standard communication
- Cookies may persist based on their technical function and your browser settings
7. Security
We use industry-standard security measures including:
- HTTPS/TLS encryption
- Secure hosting environment
- Firewalls and monitoring
- Access control on administrative systems
8. Children’s Privacy
Eadditives.com is not intended for children under 13.
We do not knowingly collect personal data from children.
9. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access your personal data
- Request deletion
- Request correction
- Opt out of advertising cookies
- Withdraw consent for analytics or ads
To exercise these rights, contact us directly.
10. Contact
If you have questions or privacy concerns:
Email: help@eadditives.com
Website: https://www.eadditives.com